▪ Unstuck a beta stalled for 18 months+ by defining the “Account Cleanup” vision and aligning VP+ stakeholders; shipped a GA-ready feature
▪ Beta validated with 86% retention; identified a 12% activation gap and closed it with trust & safety UX
▪ Led AI governance features (“AI Logs,” “Audit-Log AI Summary”) to GA to increase user trust, audit speed, and anomaly detection confidence

▪ Launched “Minified Search” for 1.3M+ WAU; the feature now handles 82% of all search clicks and cut search-to-click time by 23%
▪ Redesigned Global Search with a scalable grid system, lifting WAU by 24% and enabling a new “Search-as-a-Platform” model and reducing back-to-back searches by 7.4%
▪ Built an AI Summary experience end-to-end (from strategy to prompt engineering), adopted by ~20% of Global Search users

▪ Reduced order-status-related customer support tickets by 13% via a clearer, user-validated order tracking experience
▪ Drove the design of B2B restaurant POS solutions by conducting on-site usability testing and leading feature conceptualization

▪ Increased returning-user sign-up conversion by 28% with a simplified, "one-click" registration path